Media Buying Expert

Full Job Description

We are looking for a smart, experienced, and awesome Media Buyer to support one of our Rockstar clients!

Job Responsibilities

IN THIS ROLE YOU WILL:

• Collaborate with the client to understand goals, target audiences, and campaign objectives.
• Develop data-driven media buying strategies across Google Search (including Google Ads), Google Display Network (GDN), Meta (Facebook, Instagram), TikTok, and LinkedIn.
• Conduct in-depth audience research using Google Search, leveraging high attention to detail to ensure precise location targeting and demographic selection.
• Identify optimal ad formats and placements for each platform to maximize campaign reach and impact.
• Create and manage media budgets, ensuring efficient allocation and return on investment (ROI).
• Conduct market research to identify the most relevant ad formats, placements, and targeting options.
• Negotiate and secure ad placements within budget constraints.
• Manage the day-to-day execution of advertising campaigns, including ad creation, scheduling, and optimization.
• Monitor campaign performance metrics (impressions, clicks, conversions, etc.) and identify areas for improvement.
• Generate comprehensive reports for the client, detailing campaign performance and key insights.

Job Requirements

• A strong understanding of digital marketing principles and campaign strategy.
• Experience with Google, Meta Ads platforms (Facebook Ads Manager, etc.), LinkedIn, X.
• Detail-oriented with a keen eye for accuracy.
• Strong analytical skills with the ability to interpret and translate data insights into actionable recommendations.
• Strong communication and interpersonal skills are required to collaborate effectively with internal team members
• A positive attitude, a hardworking spirit, and the capacity to work autonomously in a fast-paced environment.

Skills Required

• Facebook Marketing - Expert
• Linkedin Marketing - Expert
• PPC - Expert
• Tik Tok Marketing - Expert

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