Email / SMS Marketing PROFESSIONAL

Full Job Description

We’re seeking an SMS & Email Marketing Specialist to own our mobile and inbox engagement. You’ll plan, execute, and optimize campaigns that drive opens, clicks and conversions—using audience segmentation, A/B testing and best-practice compliance to grow revenue and retention.

Job Responsibilities

Job Responsibilities

• Develop end-to-end SMS and email campaigns (promotional, transactional, lifecycle)
• Segment lists and personalize content based on behavior, demographics and lifecycle stage
• A/B test subject lines, copy, send time and offers; analyze results to refine strategy
• Maintain automated flows (welcome, cart-abandon, re-engagement)
• Monitor deliverability, open, click-through and conversion metrics; troubleshoot issues
• Ensure compliance with TCPA, CAN-SPAM and regional regulations
• Collaborate with design, product and analytics teams to align messaging and tracking
• Produce regular performance reports and actionable recommendations

Job Requirements

Bachelor’s degree in Marketing, Communications, Business or related field (or equivalent experience)

2+ years of hands-on experience with SMS & email marketing platforms (e.g. Klaviyo, Mailchimp, Twilio)

Proven track record of planning and executing end-to-end campaigns that drive opens, clicks and conversions

Strong copywriting skills with the ability to write concise, engaging subject lines and body text

Proficiency in audience segmentation and personalization techniques based on behavior, demographics and lifecycle stage

Experience setting up and optimizing automated flows (welcome, cart-abandon, re-engagement)

Solid analytics mindset: comfortable interpreting deliverability, open-rate, CTR and conversion data to inform strategy

Working knowledge of HTML/CSS for template edits and familiarity with email rendering best practices

Deep understanding of SMS/email compliance (TCPA, CAN-SPAM, GDPR and regional regulations)

Excellent project management and collaboration skills, able to coordinate with design, product and analytics teams

Detail-oriented, deadline-driven, and able to juggle multiple campaigns without sacrificing quality

Skills Required

• Mobile Marketing - Expert
• Email Marketing - Expert

Attachments

No Attachments

The Report Job feature provides remote workers a way to directly report jobs that may violate Pros Marketplace's Terms of Service or Job Posting Policies.Although we verify and confirm every job post, this feature is specifically designed for reporting jobs that may be fraudulent, spam, fake, or inaccurate..