Facebook Ads creators. Video and Image ads creator.

Full Job Description

GrubTerra is looking for a creative, performance-driven videographer with strong visual instincts and basic graphic design skills to produce high-converting advertising content for Facebook and Instagram.This role is not just about making content — it’s about creating ads that convert.You will be responsible for producing video and still-image creatives for paid social campaigns, as well as organic social media content (Reels, short-form videos, and branded posts). You will work directly on developing and testing new creative angles based on competitor research and customer pain points.

What You’ll Be Doing:

• Create video ads and still-image creatives for Facebook & Instagram
• Produce short-form content (Reels, UGC-style ads, social posts)
• Conduct competitor ad research and identify winning angles
• Develop GrubTerra-specific variations of proven ad concepts
• Test different customer pain points through new creative concepts
• Use AI tools to generate images and creative concepts
• Refine AI-generated content with your design skills to make it polished, compelling, and conversion-focused
• Collaborate on creative strategy and messaging direction

What We’re Looking For

• Strong videography and editing skills
• Basic graphic design skills (Photoshop, Canva, Figma, etc.)
• Experience creating content for paid ads (preferred)
• Understanding of hooks, angles, and direct-response marketing
• Ability to analyze competitor ads and reverse-engineer why they work
• Comfortable using AI tools to generate creative assets
• Fast execution and willingness to iterate/test frequently

Job Responsibilities

What You’ll Be Doing

Create video ads and still-image creatives for Facebook & Instagram

Produce short-form content (Reels, UGC-style ads, social posts)

Conduct competitor ad research and identify winning angles

Develop GrubTerra-specific variations of proven ad concepts

Test different customer pain points through new creative concepts

Use AI tools to generate images and creative concepts

Refine AI-generated content with your design skills to make it polished, compelling, and conversion-focused

Collaborate on creative strategy and messaging direction

Job Requirements

Motivated and ready to work. Send your portfolio in the application, and also please say "Hello Michael, my favorite animal is....." whatever your favorite animal is, that way I know you actually read the job description. 

Skills Required

• Adobe Photoshop - Intermediate

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