ABOUT NL BEAUTY:
NL BEAUTY is a fast-growing Bulgarian beauty brand celebrating 6 years of empowering people to feel confident in their own skin. We're a performance-driven team that moves fast, tests bold ideas, and isn't afraid to push creative boundaries. We're looking for a high-output Creative Designer who thrives in a fast-paced environment and loves the challenge of creating ads that actually perform.
ABOUT THE ROLE:
We're looking for a Performance Creative Designer to join our team and own the creation of scroll-stopping static ads for Meta. You'll be responsible for producing 40-50 high-performing static creatives per week-from concept to final design.This is not a "brand-only" or slow design role. This is about shipping fast, testing smart, iterating faster, and winning on performance. You'll use AI extensively, so you need to both enjoy it and be proficient with it.You'll work with the Creative Strategy team to understand what we're testing and why, then bring fresh angles, personas, and messaging to life through your designs.
RESPONSIBILITIES:
→ Create high-performing static ads daily for Meta (Facebook & Instagram), based on strategic direction and brand guidelines
→ Research and propose new creative angles, personas, and hooks based on market trends, competitor analysis, and performance data
→ Write on-image copy (headlines, CTAs) and eventually primary text for Meta ads
→ Model and adapt winning competitor ads to fit NL BEAUTY's products, offers, and messaging→ Iterate quickly based on performance data and feedback
→ Produce ads at high volume (40-50/week) without sacrificing quality
→ Maintain clear and smooth communication with the team
WHO WE ARE LOOKING FOR:
→ **At least 2 years of experience** designing static ads for ecommerce (direct response)
→ **Strong understanding of Direct Response ads** and what drives performance (hook, clarity, offer, CTA)
→ **High proficiency using and prompting AI tools** for image generation and creative ideation
→ **Expert-level proficiency in Figma** (this is where all our work happens)
→ Proven ability to model and adapt high-performing ads
→ Good English level (written and verbal)
→ Comfortable working in a performance-driven, collaborative environment
→ Fast execution mindset - you ship, test, learn, repeat
NICE TO HAVE
→ Understanding of the beauty market and consumer behavior
→ Familiarity with multiple ecommerce verticals (beauty, fashion, wellness)
→ Experience working closely with media buyers or creative strategists
→ Copywriting skills for Meta ads (primary text, descriptions)
WHAT WE OFFER
→ Full remote position
→ Full-time position with long-term growth potential
→ Competitive salary
→ Full schedule flexibility - async-friendly with core collaboration hours
→ Work with a fast-moving, creative team that values results over busywork
→ Hands-on experience with a growing 8-figure ecommerce beauty brand
→ Real creative freedom, with accountability tied to results
→ Extensive in-house training - sharpen your eye for what converts
RESPONSIBILITIES:
→ Create high-performing static ads daily for Meta (Facebook & Instagram), based on strategic direction and brand guidelines
→ Research and propose new creative angles, personas, and hooks based on market trends, competitor analysis, and performance data
→ Write on-image copy (headlines, CTAs) and eventually primary text for Meta ads
→ Model and adapt winning competitor ads to fit NL BEAUTY's products, offers, and messaging
→ Iterate quickly based on performance data and feedback
→ Produce ads at high volume (40-50/week) without sacrificing quality
→ Maintain clear and smooth communication with the team
→ **At least 2 years of experience** designing static ads for ecommerce (direct response)
→ **Strong understanding of Direct Response ads** and what drives performance (hook, clarity, offer, CTA)
→ **High proficiency using and prompting AI tools** for image generation and creative ideation
→ **Expert-level proficiency in Figma** (this is where all our work happens)
→ Proven ability to model and adapt high-performing ads
→ Good English level (written and verbal)
→ Comfortable working in a performance-driven, collaborative environment
→ Fast execution mindset - you ship, test, learn, repeat
No Attachments
Founded in 2020, NL BEAUTY is one of the fastest-growing beauty brands in Europe. We create high-quality, long-lasting makeup that feels premium - but stays affordable for everyone.
See current jobs and employer profileFounded in 2020, NL BEAUTY is one of the fastest-growing beauty brands in Europe. We create high-quality, long-lasting makeup that feels premium - but stays affordable for everyone.
See current jobs and employer profile