REAL ESTATE LEAD GENERATION & APPOINTMENT SETTER

Full Job Description

We are hiring a full-time Real Estate Lead Generation Specialist whose primary goal is to identify interested homeowners and book appointments directly on Mark’s calendar.This role focuses on outbound dialing to motivated homeowner lists. When a lead shows interest or is ready to talk, your job is to engage them quickly and schedule an appointment for Mark.This is a front-end appointment-setting role, not a closing role.

Primary Objective (What Success Looks Like)

Identify homeowners interested in selling

Set qualified appointments for Mark

Move hot leads to a scheduled call or property visit as quickly as possible

Job Responsibilities

Make outbound cold calls to homeowner lead lists

Build rapport and keep conversations natural and professional

Ask basic qualifying questions:

Are they interested in selling?

Timeline to sell

Occupancy

Identify hot and warm leads

Book appointments directly on Mark’s calendar when interest is present

Accurately disposition every call in the CRM

Follow scripts, SOPs, and call flows

Hit daily dial and appointment-setting KPIs

Job Requirements

Fluent English speaker (clear communication required)

Confident on the phone and comfortable with cold calling

Coachable and open to feedback

Strong work ethic and consistency

Prior real estate or appointment-setting experience preferred

Reliable internet, quiet workspace, and headset

Skills Required

• Cold Calling - Expert
• Real Estate Sevices - Intermediate

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