Sales Representative

Full Job Description

Rehabmart is a US-based online retailer of medical and rehabilitation equipment serving hospitals, clinics, schools, government agencies, and the US Department of Veterans Affairs (VA).

Rehabmart is seeking a motivated, results-driven Business Development Sales Representative with a strong focus on outbound sales and new customer acquisition. Your primary responsibility will be to identify prospective customers, initiate conversations, develop sales opportunities, and convert prospects into purchasing accounts. You will also help grow and maintain relationships with existing customers.

Daily outbound calling is a core requirement of this position. You must be comfortable making a high volume of calls, including cold calls, sending targeted emails, and consistently following up with prospective customers. You will use Zoho CRM and its calling tools to dial prospects, record sales activity, manage opportunities, and schedule follow-up.

You will use GovSpend purchasing data and other resources to identify potential customers, research buying needs and decision-makers, and connect with them through personalized calls and emails. The VA is our highest-priority market, followed by K–12 schools, colleges, and other healthcare and government organizations.

The ideal candidate enjoys proactively pursuing new business, communicates confidently with US customers, handles objections professionally, and remains persistent through unanswered calls and multiple follow-up attempts. Success will be measured by consistent outbound activity, qualified sales opportunities, new purchasing accounts, and revenue growth.

Job Responsibilities

• Identify, prospect, and acquire new customer accounts through consistent outbound sales activity.
• Build and maintain a prioritized target list of prospective customers, along with opportunities to expand existing accounts.
• Use Zoho CRM and its calling tools to conduct daily high-volume outbound dialing, including cold calls and follow-up calls.
• Send personalized prospecting emails and execute structured call-and-email follow-up sequences to reach decision-makers and advance opportunities.
• Use GovSpend purchasing data and bid alerts to identify government and public-sector customers buying products Rehabmart sells.
• Research target accounts, including purchasing processes, buying cycles, current suppliers, departments, and key decision-makers.
• Introduce Rehabmart’s products and purchasing capabilities, identify customer needs, qualify opportunities, and secure next steps.
• Build relationships with purchasing staff, contracting officers, clinicians, department leaders, and other key contacts.
• Work with Rehabmart’s Quotes team to create tailored quotes and own the follow-up process until opportunities are won, lost, or re-quoted.
• Grow existing accounts through regular outreach, cross-selling, expansion into additional departments or facilities, and reactivation of dormant customers.
• Execute targeted outreach campaigns in coordination with Marketing and other internal resources.
• Maintain accurate account, contact, call, email, opportunity, and quote information in Zoho CRM, including clear next steps and follow-up dates.
• Coordinate with Sales, Marketing, Quotes, and Customer Success to maintain a consistent customer experience.
• Meet established outbound activity and sales goals. Track and report calls, emails, decision-maker conversations, qualified opportunities, new purchasing accounts, quote-to-close conversion, and revenue generated.

Job Requirements

• 2 - 4 years of experience in B2B sales, outbound prospecting, business development, or a related sales role.
• Demonstrated experience making high-volume outbound calls and acquiring new customer accounts is required.
• The ability and willingness to make outbound phone calls throughout the workday is a must. Candidates must be comfortable with cold calling, repeated dialing, and persistent follow-up.
• Fluent, professional English with strong verbal and written communication skills and the ability to communicate confidently with US customers.
• Ability to write effective prospecting emails, handle objections, identify customer needs, and move conversations toward a clear next step.
• Hands-on CRM experience; Zoho CRM is preferred, with Salesforce, HubSpot, or similar CRM experience also valuable.
• Comfortable using CRM-based calling tools to dial contacts, log call outcomes, and manage follow-up tasks.
• Strong sales instincts and a track record of developing opportunities and following through toward a sale.
• Highly organized, self-motivated, and able to manage multiple accounts, opportunities, and follow-up priorities.
• Comfortable working independently and being accountable for measurable outbound activity, new-account acquisition, and sales results.
• Available to work US Eastern Time business hours with reliable internet and a quiet, professional workspace suitable for frequent customer calls.
• Experience growing existing customer relationships is preferred.
• Experience selling into healthcare, medical equipment, education, or US government markets is preferred.
• Experience with GovSpend/SmartProcure, VA or government purchasing, bids, contracting officers, or government purchase cards is preferred.
• Experience with account-based sales or selling across multiple departments within an organization is a plus.

Skills Required

• Sales - Expert
• Business Communication - Expert
• Sales & Negotiation - Expert

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