Senior Social Media Strategist

Full Job Description

About Digital Resource:

Digital Resource is a full-service digital marketing agency based in West Palm Beach, FL. We partner with innovative businesses to develop custom digital marketing strategies designed to enhance online visibility, build social followings, and, most importantly, convert leads into real revenue.

Job Overview:

Are you a seasoned social media marketing professional with a well of industry knowledge and a track record of success? We are seeking a highly talented and dynamic Senior Social Media Marketing Strategist to join our team at Digital Resource, a leading digital marketing agency based in West Palm Beach, FL. As a senior strategist in our Social Media Team, you'll have the opportunity to work on exciting projects for a diverse range of clients and contribute to our clients’ success. 

At Digital Resource, we pride ourselves on creating customized internet marketing strategies that boost search engine rankings, build social followings, and ultimately convert leads into revenue. If you're a creative, highly organized individual with exceptional caption-writing skills, adept at graphic design, and possess outstanding time management abilities, we want to hear from you!

Job Responsibilities

Responsibilities:

• Collaborate closely with the Social Media Marketing Manager and work directly with two team members to design and implement innovative digital marketing strategies tailored to client objectives.
• Utilize your strong command of written English to craft compelling captions, engaging posts, and persuasive calls to action.
• Manage and maintain multiple social media accounts concurrently, ensuring consistent brand voice and identity across platforms.
• Play an active role in managing client relationships, presenting strategies, and providing ongoing guidance to meet their expectations.
• Curate, source, edit, publish, and share engaging content that resonates with the target audience.
• Leverage your graphic design expertise to create visually appealing social media assets using tools such as Canva, Photoshop, Adobe Illustrator, and other photo editing software.
• Monitor and analyze social media data and metrics to identify trends, track campaign performance, and make data-driven recommendations for optimization.
• Foster community engagement and effectively manage interactions with followers, responding to comments, messages, and inquiries in a timely and professional manner.
• Thrive in a fast-paced environment, managing multiple projects simultaneously, while maintaining a keen eye for detail and meeting deadlines.
• Collaborate with team members, providing valuable input, and maintaining effective working relationships.
• Create and manage social media ad campaigns via Meta Ads Manager.

Job Requirements

Requirements:

• 4+ years of professional experience in social media strategy or digital marketing.
• Experience with analytics and reporting tools (GA4, Meta Business Suite, Looker Studio, etc.)
• Excellent copywriting, editing, and communication skillsExceptional written and verbal communication skills in English.
• Proven ability to manage and oversee multiple social media accounts effectively.
• Proficiency in sourcing, generating, editing, publishing, and sharing captivating content.
• Advanced knowledge of Photoshop, Canva, or similar graphic design software.
• Strong multitasking abilities, meticulous attention to detail, and excellent time management skills.
• Thrive in a fast-paced environment, adapting to changing priorities and maintaining productivity.
• Experience building and running Boosted Ads (Meta Ads Manager).
• Experience with Cloud Campaign, Sprout Social, or Hootsuite preferred.
• Highly organized, with the ability to prioritize tasks and meet deadlines consistently.

Skills Required

• Content creation for Social Networks - Expert
• Social Media - Expert
• Digital Marketing - Expert

Attachments

No Attachments

The Report Job feature provides remote workers a way to directly report jobs that may violate Pros Marketplace's Terms of Service or Job Posting Policies.Although we verify and confirm every job post, this feature is specifically designed for reporting jobs that may be fraudulent, spam, fake, or inaccurate..