Social Media Manager and Content Creator

Full Job Description

Job Title: Social Media Manager and Content Creator

Location: Remote

Job Type: Full-Time

Scout Land Group is seeking a talented Social Media Manager and Content Creator to primarily focus on enhancing the personal brand of our founder, Justin Piche. This role is ideal for someone passionate about creating engaging digital content and storytelling across multiple platforms to elevate Justin's visibility and influence in the real estate and land development community.

Why Join Us? At Scout Land Group, you’ll be part of an innovative and supportive team, working in a flexible, remote environment. This role offers the unique opportunity to shape the public persona of a leading figure in the land investment industry, contributing directly to the growth and success of the business. We are committed to your professional development and success within our team.

Job Responsibilities

Responsibilities

• Develop and Execute Brand Strategy: Craft and manage a comprehensive social media strategy to boost Justin Piche’s personal brand across platforms such as YouTube, Facebook, LinkedIn, X (formerly Twitter), Instagram, and TikTok.
• Content Creation: Create engaging multimedia content that aligns with Justin’s personal and professional brand, including video edits, graphics, and textual posts.
• Video Production: Produce and optimize video shorts and snippets from our weekly podcast about scaling a land business, tailored to enhance Justin's personal profile.
• Content Scheduling: Manage a content calendar to ensure regular and strategic posting that aligns with brand objectives.
• Recording Coordination: Coordinate recording schedules to secure raw footage for video content, aligning with Justin’s availability and content themes.
• Analytics Monitoring: Utilize analytics to monitor content performance, making data-driven decisions to increase reach and engagement.
• Team Collaboration: Work closely with the marketing team to amplify Justin’s personal brand and support promotional activities for land sales.

Job Requirements

Requirements/Qualifications

• Experience: Proven track record in managing social media accounts and creating content that successfully builds personal brands.
• Technical Skills: Expertise in video editing and graphic design, proficient with tools such as Adobe Premiere, Final Cut Pro, or similar.
• Copywriting: Excellent skills in crafting compelling narratives that convey Justin's voice and brand.
• SEO and Analytics: Strong understanding of SEO, keyword research, and social media analytics.
• Content Management: Experience in planning and managing content calendars and recording schedules.
• Multitasking: Exceptional multitasking skills, capable of managing multiple projects simultaneously while meeting deadlines.
• Creativity and Strategy: Creative thinker with strategic insight and strong problem-solving capabilities.

Skills Required

• Graphic Design - Intermediate
• Video Editing - Expert
• Content creation for Social Networks - Intermediate
• Social Media Moderation - Intermediate
• Instagram - Expert
• Youtube - Intermediate

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