Senior Performance Marketing Manager: Google Ads, Meta, paid media, growth, AI
Senior Performance Marketing Manager with 8+ years of hands-on experience managing paid media campaigns across Google Ads (Search, Performance Max, MCC multi-account management), Meta Ads, LinkedIn Ads, Reddit Ads, Pinterest Ads, and Bing Ads. Background spans SaaS, fintech, biotech, and luxury fashion/retail clients, managing multi-million dollar budgets and consistently reducing CPA while increasing ROAS and conversion rates. Skilled in conversion tracking and analytics tools including GA4, Google Tag Manager, and Meta CAPI, as well as reporting platforms like Looker and Tableau. Responsibilities have included campaign strategy, audience segmentation, budget allocation, client-facing reporting, and cross-functional coordination. Also experienced in affiliate and influencer marketing.
Creative Strategy | Graphic Design & Digital Marketing
Strategic creative professional with a versatile skill set across design, strategy, research, and content. Highly effective in remote work environments, with strong organization and communication skills. Experienced in leading teams and driving efficient, aligned execution across all stages of a project.

Growth Marketing Expert with 8 years of experience. Digital Marketing expert.
Digital Marketing Expert with 8 years of experience with multiple companies from food, fashion, real state, marketing industries, Companies from USA, Spain, Chile, Mexico, Colombia, Facebook Certifications : Social Media, Facebook Ads, Digital Marketing Associate Find my background at my Cv https://tinyurl.com/sofia-poveda-cv
My role is to turn complex ideas into powerful and meaningful messages.
Creative writer and marketing professional with over 4 years of experience in copywriting, content strategy, social media management, and digital communication. Throughout my career, I have worked with brands across industries such as real estate, finance, education, beauty, hospitality, and legal services, developing communication strategies and creative content tailored to different audiences and platforms. My experience includes working in advertising agencies, freelance projects, and U.S.-based companies, where I have been responsible for creating brand messaging, campaign concepts, and digital content for both B2B and B2C communication. I have developed content for social media, websites, LinkedIn, email marketing, SMS campaigns, YouTube, podcasts, and audiovisual scripts.
Senior Account Director
Meticulous Senior Account Director known for fostering client and creative team communication, ensuring adherence to brand guidelines. Proven ability to manage multiple projects, maintain quality, and lead teams to success. Excels in high-pressure environments, meeting deadlines, and adapting to changing demands. Bilingual in English and Spanish.

Marketing professional with 10+ years of experience in Digital Marketing
Marketing professional with a diploma in Marketing Management and a diploma in Digital Marketing & Social Media. With 10+ years of experience in Digital Marketing, Customer Service, and Sales. I've worked as a Marketing & Sales Coordinator, as a Communications & Relationships Coordinator, and as Accounts Manager for a Digital Marketing Agency.
Brand & Digital Marketing Professional in E-commerce & Retail
Marketing professional with over 4 years of experience in brand, digital, and e-commerce marketing within FMCG and retail industries. I’ve worked at Kellogg’s Spain and Makro, leading omnichannel campaigns, coordinating cross-functional teams, optimizing online visibility, and using data insights to drive performance and conversion growth.
I am a graphic designer and marketing specialist
I am a graphic designer and marketing specialist, currently working as the CMO in my current job. Initially, I started as a designer but was later promoted to head of the marketing department. In this role, I handle ads management on platforms such as LinkedIn, Facebook, and Google. I also develop strategies for our website and social media.
BUSINESS ADMINISTRATOR AND GOVERNMENT AND PUBLIC AFFAIRS PROFESSIONAL
Experienced Business Administrator and Government and Public Affairs professional with expertise spanning critical areas including finance, marketing, operations, logistics, and telecommunications. Additionally, I possess a deep understanding of public affairs matters such as political systems, policy-making, governance and public policy evaluation
Experience in foreign trade and visual and digital marketing and administration
Professional in Finance and Foreign Trade with a focus on Senior Management and Master's degree in International Marketing Management. With experience in different areas both in foreign trade and visual and digital marketing. I have worked with brands such as Dole and La Senza and my last job was as an administrator of a business center.